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Find out how a Consumer Electronics Retailer earned high margin ad revenue while also increasing store purchase conversion.

Studying over 50,000 unique users we uncovered with statistical signifcance that not only where users highly engaged with personalised ads but that customers exposed to an Ad were 30% more likely to complete a purchase with the retailer. 

Customers that clicked on an Ad were 122% more likely to make a purchase with the retailer.

By purchase, we mean the retailers existing products - not the advertised offer.

 

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